If you can get your hands on a copy of the March 2007 issue of Traditional Home magazine, there is a great article in the Marketplace section of the use of embroidery in Home Decor and Fashion. They even inteviewed my friend Ernie Smith President of Penn and Fletcher Inc, who has created embroidered masterpieces for Broadway, the Cinema, and Home Decor for more than twenty years.
While they mention the popularity of embroidery on pillows, scarfs, gowns, shoes and furniture, the two specific applications that interested me most were embroidered wall paper and gift wrapping. I included an image of one of the embroidered gift wrap patterns availalbe and you can see more examples of embroidered gift wrap at http://www.katespaperie.com/store/search.php?PG=&s=embroidered
The company that produces embroidered wallpapers is a British company called Fromental.
The company is headed by Tim Butcher, former seven years Creative Director of world-renowned hand-painted Chinoiserie house de Gournay, Lizzie Deshayes, textile designer and decorative artist, and David Jones.

The 20 th Century collection consists of 12 designs hand-painted onto paper and silk. Styles range from elegant 30's inspired florals, through delicate 50's conversational pieces, to bold super graphics. All are panoramic in nature and non-repeating. Hand-painted to order, each installation can be customised in colour and scale.

The Embroidered Silk collections are unique. Patterns are hand-sewn in silk thread onto a fine silk background. The launch collection is a selection of stripes hand-stitched with incredibly fine workmanship in an almost infinite range of colours, and part painted, part embroidered delicate butterfly patterns. Although totally contemporary, the embroidered silk papers will also sit well in any traditional setting.

The third collection is a revisit to the grandeur of 18 th Century Chinoiserie. Hand-painted onto silk backgrounds, the depth and variety are timeless. The exquisite craft, bold colours and delicate design are both striking and versatile.

They often work through interior designers, though customers may contact them directly and visit their London studios to view the collections in full scale. When a customer wishes to place an order, measurements of the room should be supplied to them. From this they will produce a drawing showing how the design will work in the room along with a quote. Once an order is placed, it is hand-painted to order and delivered within 6 to 10 weeks
See their stock wallpaper collections at www.fromental.co.uk